Krink Email Components

About Krink’s Email Design

Krink, the New York City-based graffiti and art supply brand founded by Craig Costello (KR), brings street art authenticity and creator culture to email design with bold graphics, artist collaborations, and product drops that feel like limited releases. Their emails feature new marker colors, artist spotlights, and collaborations with graffiti legends. Each communication embodies the brand’s roots in NYC street culture and fine art crossover.

The brand’s email design prioritizes artistic credibility and drop culture. Krink emails showcase artists using their products, announce limited editions with urgency, and maintain raw, authentic design that respects graffiti culture rather than commercializing it. Their approach reflects street art values through layouts that feel more like zine pages than corporate emails, appealing to artists, designers, and collectors who value authentic creative tools with genuine subcultural credibility.

Design Principles

• Street art authenticity: Design reflecting graffiti culture and NYC creative roots
• Artist collaboration: Featuring creators using Krink products in their work
• Drop culture: Limited edition releases announced with appropriate urgency
• Raw aesthetic: Layouts maintaining underground culture credibility over polish

Key Components

Browse the collection above to explore artist spotlight sections, limited drop announcements, product-in-use showcases, and culture-authentic CTAs—all inspired by Krink’s graffiti supply email design.

Using These Components

Each component is available in Figma and can be copied directly into your designs. They’re built with email-safe HTML and CSS, ensuring compatibility across all major email clients.

Best Practices

1. Feature artists: Spotlight creators using Krink products authentically in their work
2. Create urgency: Announce limited editions with appropriate scarcity messaging
3. Maintain credibility: Use design that respects street art culture rather than commercializing
4. Show in action: Display products being used in real creative contexts, not just studio shots