SKIMS
Ski Apparel Promotion
banner Muted Image CTA
SKIMS Email Components
Browse our collection of SKIMS-inspired email components. Each component is fully responsive and ready to use in your email designs.
6 components
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About SKIMS’s Email Design
SKIMS’s email design captures Kim Kardashian’s shapewear brand with minimalist aesthetics, neutral color palettes, and body-inclusive imagery. Their emails feature clean product photography on diverse models, soft beige and nude tones that match their product range, and sleek typography. Each email emphasizes fit, comfort, and the inclusive sizing that’s central to SKIMS’s brand promise.
The brand’s email design balances luxury positioning with accessibility. SKIMS emails showcase shapewear, loungewear, and underwear through simple yet sophisticated layouts, include product drops with urgency-driven messaging, and feature real bodies in authentic poses. Their design communicates that premium shapewear should work for every body type while maintaining a high-fashion aesthetic.
Design Principles
- Minimalist sophistication: Clean layouts with neutral backgrounds and simple typography
- Nude color palettes: Beiges, tans, and neutral tones reflecting product range
- Body-inclusive representation: Diverse models and sizes shown authentically
- Product fit emphasis: Close-ups and angles that demonstrate shapewear functionality
Key Components
Browse the collection above to explore minimalist product headers, drop announcement sections, size inclusivity showcases, and body-positive CTAs—all inspired by SKIMS’s shapewear design.
Using These Components
Each component is available in Figma and can be copied directly into your designs. They’re built with email-safe HTML and CSS, ensuring compatibility across all major email clients.
Best Practices
- Use neutral palettes: Embrace beiges and nude tones throughout design
- Show diverse bodies: Feature models of different sizes and shapes authentically
- Emphasize fit: Include detailed shots showing how products fit and shape
- Create drop urgency: Highlight limited availability for new product launches
Frequently Asked Questions
How do I use SKIMS email components in Figma?
Click the "Copy Figma Component" button on any SKIMS component, then paste it directly into your Figma design file using Cmd+V (Mac) or Ctrl+V (Windows). The component will be ready to customize.
Are these SKIMS email components responsive?
Yes, all SKIMS email components are fully responsive and work across all major email clients including Gmail, Outlook, Apple Mail, and mobile devices.
Can I customize the SKIMS components?
Absolutely! Once copied into Figma, you can customize colors, fonts, spacing, images, and all other design elements to match your brand.
Do I need Emailify to use these components?
These components are designed to work seamlessly with the Emailify Figma plugin, which converts your designs to production-ready HTML email code. You can use them in Figma for free, and use Emailify when you're ready to export.